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Super Bowl - Jamieson Cobleigh

About Super Bowl

Previous Entry Super Bowl Feb. 7th, 2005 @ 12:01 pm Next Entry
I decided to get my football fix for the year and watched the Super Bowl. My normal way of watching the Super Bowl is to have a book with me: I read during the game and watch the commercials. This year, in a rare occurrence, I thought the game was better than the commercials.

My favorite commercial was the FedEx commercial that, in a self-aware fashion, made fun of Super Bowl commercials. They claimed to have discovered 10 elements that all successful Super Bowl commercials must have and then proceeded to use all ten, naming them as they went along. Their list was 1) Celebrity, 2) Animal, 3) Dancing Animal, 4) Cute Kid, 5) Groin Kick, 6) Talking Animal, 7) Attractive Women, 8) Product Message (optional), 9) Pop Song, and 10) Bonus Ending. They strung these 10 things together in an over-the-top way that worked to make their point. And, except for the voice over during number 8, Product Message, the commercial didn't say anything about FedEx and what they do. However, I was able to remember the commercial and the company, which makes it successful in my book.

I saw lots of commercials for cars that I don't want to buy, beer I don't want to drink, and movies I don't want to see (Why do these companies waste their money?). Most of these were unmemorable. I remember seeing commercials for Bud Light. I can only remember this because there were so many of them. However, I have no interest in drinking Bud Light, not that I did before the Super Bowl.

Since the Patriots won, there was some celebrating at UMass including the lighting on fire of toilet paper and the setting off of fireworks. As far as I know, no one was injured this year.
Current Mood: peacefulpeaceful
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From:reveilles
Date:February 8th, 2005 08:13 am (UTC)
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7) was "Attractive FEMALES", just so we can focus on the essential biologically-relevant information for all the presumed males in the audience. Now all we need are naked female ape bottoms (a recent science spot on NPR) and we'll be all set.

And hey...! What about the half-time show? This was the first year you were married when you watched the Super Bowl, and you said it gave you a whole new perspective of the idea of a "half-time show"...
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From:silly_lilly
Date:February 8th, 2005 08:41 pm (UTC)
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hmm
only fireworks?
how boring
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From:jcobleigh
Date:February 9th, 2005 06:35 am (UTC)
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Well, I found out today that 4 students were arrested.
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From:silly_lilly
Date:February 9th, 2005 11:09 am (UTC)
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only 4?
not hordes?

very tame!
From:(Anonymous)
Date:February 14th, 2005 06:53 pm (UTC)
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Football? is that the one with the sticks?

-gelok
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